South and South-West France
South and South-West France

South and South-West France

The first Society’s Picpoul de Pinet

The first Society’s Picpoul de Pinet

The effects of persistent droughts over successive harvests in the Midi are tangible. There is less wine around and some growers are struggling to supply their customers. But the Midi has always known heat and drought, and over the centuries it adapted and planted varieties that thrive in such an environment. These grapes fell out of favour and were replaced by more fashionable names such as syrah, merlot and chardonnay. Gradually though, the old varieties of the Languedoc are coming back, and The Society is taking full advantage of this renaissance.

Picpoul is a good example. It’s a grape that thrives in the heat yet never loses its freshness. It was the mainstay of the vermouth industry before proving that it could also make fine fruity whites. An area of low-lying, stony plateau behind the Thau lagoon was identified as ideal for growing the grape. One of the local villages, Pinet, gave its name to it and last year Picpoul de Pinet was elevated to cru status. We are celebrating this important milestone by launching The Society’s Picpoul de Pinet.

Marcel Orford-Williams
2018

Marcel Orford-Williams

Marcel Orford-Williams
Buyer for South and South-West France

2018



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