Noble rot - Mayfair

Founded by Master of Wine Mark Andrew and wine writer Dan Keeling, Noble Rot comprises three well-loved and critically acclaimed restaurants in London's Bloomsbury, Soho and Mayfair – with wine firmly at the heart of their business. It also publishes a contemporary quarterly magazine about wine, food and creative art. 

Their restaurant menus focus on simple dishes, crafted traditionally. The lunch menu is £26 for three courses; a la carte around £50 for two courses. Their wine list, which has won Wine List of the Year at the National Restaurant Awards an unprecedented four times, is broad and expertly selected by their Master of Wine.  

As well as a love of good food and wine, they also share a similar ethos regarding pricing, offering a broad spectrum with very low mark-ups across all their wines, keeping their enjoyment as accessible as possible to all.  

As part of this trial venture, Noble Rot are delighted to offer members a special subscription rate to their Noble Rot magazine. A subscription buys four beautiful print magazines delivered to your door.

Subscription to the magazine costs £48 (£45 for Wine Society members). Subscribers also get exclusive access to their online magazine archive featuring articles from issue 1-31. To benefit from the discounted subscription offer, visit the Noble Rot website and enter the discount code NOBLEROTWS at checkout. The discount applies to new subscriptions only.

Why are we trialling this approach? 

This is a trial for The Wine Society as we continue to acquire new members and secure our membership for the future. As a member-owned business, we do things a little differently and will therefore only select wines for The Reserve List based on at least one or more of the following strict criteria:  

  • they have been offered to members previously and within the past 12 months
  • quantities are too small to offer sensibly to the membership.

Almost all of the wines on the list are, in fact, still available to buy online, so you won’t need to travel into central London to enjoy them.  

We hope to appeal to wine lovers who are not aware of The Society and to benefit from press coverage and reach via social channels. This is one of a raft of new acquisition methods as we continue to plan for the future of The Society.

Explore the wines available

View all Wine Society Reserve wines
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