Expertise

2021 Decanter Awards success!

‘Celebrating the joy of wine is something The Wine Society does with aplomb,’ said the judges, awarding The Society six awards, including Outstanding Retailer of the Year.

2021 Decanter Awards success!

The results of the highly respected Decanter Retailer Awards are in, and we’re absolutely thrilled to be awarded six of the coveted 2021 gongs:

  • Outstanding Retailer of the Year
  • Large online Retailer of the Year
  • Virtual Wine Experience
  • Specialist Merchant Awards for Austria, Regional France and Portugal
The sheer number and breadth of awards won by The Wine Society in this year’s competition told its own story. ‘Who doesn’t love them?!’ summarised Laura Clay, while judges noted their superb buying team, a range that displays not only wonderful diversity but also outstanding value, plus a fierce commitment to ongoing innovation and customer service. Celebrating the joy of wine is something The Wine Society does with aplomb.
The Decanter judging panel

These six awards follow our success at the 2021 International Wine Challenge, where The Society was named Merchant of the Year, Wine Club of the Year and another new category in recognition of the extraordinary events of the past year, ‘Dynamic Merchant’ of the Year. We are absolutely delighted to repeat such a strong showing at Decanter’s award ceremony this year.

We were especially pleased to receive an award for our online offering, with the judges noting that ‘The Wine Society is undoubtedly one of the very best websites for wine in the UK, where you’d happily spend hours browsing, with exceptional customer service, vibrant online events and constant innovation to back it up.’

To receive the inaugural Virtual Wine Experience award is also something we are very proud of, a category that in the judges’ words ‘highlights the importance of online wine events in the Covid-19 era, and was hotly contested. The Wine Society took to this theme like a duck to water, putting on more than 160 events using platforms from Instagram to Zoom and YouTube, featuring wine royalty and engaging thousands of people.’

We would like to thank the judging panel and of course our members for their incredible support over the past year. As a member-owned co-operative, it’s your satisfaction that will always matter most to us, and without your trust and support, we wouldn’t be in the position to be able to share this good news.

Martin Brown

The Society's Managing Editor

Martin Brown

Martin joined our team in 2011 having worked as a professional scribe in various capacities. He is responsible for much of our online and printed communications and is a regular contributor to our Discovery pages.

Wine region awards

We are current Eastern European, Portugal and Regional France Specialists of the Year with the IWC, and Decanter’s Best specialist retailer for Austria, Southern & Regional France and Spain & Portugal.

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